Saturday, December 18, 2010

A Card, Empty Greetings, Printing Machines, Does That Lead to No Emotions?

One type of business never seizes to exist because it’s constantly needed. People and companies always need paper, brochures and cards. We will put the focus on card making. They come in all types of shape and they can have all types of meanings. Some of them are business cards some of them are birthday cards, some of them are just, plain and simple, cards and some of them are wedding cards.

The process of card making is usually connected with printing companies which have a lot of products on their production line and have the ability of producing on a larger scale. But not always, some types of cards are more suitable for card making that doesn’t involve big machines and a production line, like for example the more personal cards; greeting cards, birthday cards, “get well”, cards or wedding cards. This types need to be unique and symbolic and by that, they are not giving enough originality if printed on a large scale in a large quantity, without changes (even if the changes are minimal).

That is why, smaller card making companies exist. Those companies make custom cards for your personal purpose. Even better, people tend to make their own cards by their own hands, like wedding cards for example. Nobody knows better your close ones than you know them. That is why, if you go to a wedding, maybe the best solution is to search for an interesting idea for a wedding card and then make it yourself by putting your own original imprint in it. But looking back on the business of card making makes you think of this modern age, when people forget about details and melt with the masses (especially the western world where people are busy all the time). For those people an industry is needed, even for a wedding card.

For that reason they build these big machines and then order the machines to start making cards, in that bunch of cards, if you are one of the busy people, it is very possible that you will find your own wedding card. Of course all of this is over exaggerated; yes, it is correct that people tend to forget about their loved ones sometimes but not in this measure, as written above. This is just a reminder, that if this trend of “not minding for details” continues, it is very possible that we will lose our emotions. And then: no more weddings, no more cards, and no more wedding cards. Only bureaucracy will be left for us to print and fill up with words and phrases.

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